“In a crowded marketplace, fitting in is a failure. In a busy marketplace, not standing out is the same as being invisible.” Seth Godin
These days we’re constantly battling with information overload, and if you can create something powerful enough to cut through the noise, you’ll succeed.
Powerful content is what I do. Through authentic storytelling, clever strategy and an understanding of social platforms and the changing times, I’ve found a way to create compelling content that readers want to interact with. Content that leads to action.
How do I do it? Well, my 9 years as a professional photographer and storyteller, 12 years of hands-on content creation and 7 years as a marketing strategist have certainly helped! But I don’t think any number of years experience can ever compare with the genuine love (and borderline obsession!) I have for what I do. It’s this love that drives me to stay up to date with the latest trends and platforms, learning them in depth, and to find new, creative ways to communicate and interact with my audience. I believe it’s this combination that allows my work to stand out in a sea of content that (most often) prefers to sell to their audience rather than communicate with them.
I’m lucky enough to spend a lot of my time travelling the globe in search of the perfect place to take unforgettable photos. One such place was Japan, where I climbed Mt Fuji with a pack full of camera gear. It doesn’t get much better than that!
I don’t just do this for kicks, either. My goal is to help promote weird and wonderful places and events all over the globe by showing them in their best light through my images and creative storytelling. Thanks to my passion for social media, I’ve managed to build a large and incredibly supportive community to share my adventures with.
If from what you’ve read, you think your brand, company or idea may benefit from a future collaboration or partnership, I’d love to have a chat with you. Don’t hesitate to drop me a line.